Nike, ASOS, Lovehoney and more


Singles Day falls on 11 November, and brands have launched huge sales to mark the day, which is an unofficial Chinese holiday.  (Getty Images)
Singles Day falls on 11 November and brands have launched huge sales to mark the day. (Getty Images)

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Singles Day may not be the most well known holiday, but it is a great opportunity to bag a bargain.

Singles Day is a 24 hour online shopping event held annually on 11 November. A date picked to celebrate singledom, because numerically it is 11/11.

To mark the occasion, which comes just weeks before Black Friday, many retailers are offering huge deals and unmissable discounts on select items.

Whether you are looking to treat yourself, or a friend or relative, now is the perfect time to do so.

Read more: What is Singles Day: The world’s biggest shopping event you may never have heard of

From major sports retailers, Nike and New Balance, to beauty and skincare brands, including Kiehl’s and La Roche Posay, there are sales to suit a variety of needs.

While some labels offer 10% off at checkout, others may have up to a whopping 50% off their items.

To make your shopping spree that little bit easier, we have found a selection of deals this Singles Day you won’t want to miss out on.

Shop the best deals this Singles Day

Nike has 25% off selected menswear and womenswear, as well as footwear. The discount is available to members only, and once you’ve signed up all you have to do is enter “MEMBER25” at the checkout.

Our top pick: Nike Air Zoom Winflo 6 | £71.97 (Was £89.95)

Nike Air Zoom Winflo 6
Nike Air Zoom Winflo 6

Lovehoney sells sex toys, lingerie and other erotic gifts, and with 10% off selected items this Singles Day now is the perfect time to give yourself some TLC.

Our top pick: Lovehoney Classic Mains Powered Magic Wand Vibrator | £49.99

Lovehoney Classic Mains Powered Magic Wand Vibrator
Lovehoney Classic Mains Powered Magic Wand Vibrator

Lelo is another sex toy retailer, if you are looking for gadgets to spice things up in the bedroom, there are huge discounts ranging from 35% to 50% off select items.

Our top pick: Tiani 3 Black | £129

Tiani 3 Black
Tiani 3 Black

Skincare brand La Roche Posay is well known for its Vitamin C serums, anti-ageing products and sun protection. So it is music to our ears to learn the label is offering 30% off when you enter “LRP30” at the checkout.

Our top pick: Effaclar Serum | £32

Effaclar Serum
Effaclar Serum

New Balance has launched a sale with up to 50% off selected items for Singles Day. From running trainers, to skating shoes, as well as clothing, this sale is not to be missed.

Our top pick: Men’s 997H Trainers | £60 (Was £75)

Men’s 997H Trainers
Men’s 997H Trainers

The skincare label is treating customers to 20% off select products this Singles Day. Although the deal will expire on 11 November at 11.59pm, there is still plenty of time to bag the bestselling skincare essentials. To see the price of your basket drop, all you have to do is enter “SINGLESDAY” in the promo code section at the checkout.

Our top pick: Midnight Recovery Concentrate | £40

Midnight Recovery Concentrate
Midnight Recovery Concentrate

Farfetch is a designer outlet where you can buy big brands, such as Ganni, Chloe, Givenchy, Saint Laurent, Gucci and more, for less. With huge discounts to be had on menswear, womenswear, footwear and accessories, this is a key shopping destination this Singles Day.

Our top pick: Chloé small Aby Day shoulder bag | £1,189 (Was £1,689)

Chloé small Aby Day shoulder bag
Chloé small Aby Day shoulder bag

The Outnet is the shopping destination for customers to get big name fashion brands at a discount. Now the online retailer has been discounted even more to mark Singles Day, giving an extra 22% off clothing with the code SINGLESDAY22.

Our top pick: Gianvito Rossi Rae bow-embellished silk-satin sandals | £154 (Was £615)

Gianvito Rossi Rae bow-embellished silk-satin sandals
Gianvito Rossi Rae bow-embellished silk-satin sandals

This skincare brand is loved by celebrities. For Singles Day the label has up to 40% off selected items, including the bestselling face masks.

Our top pick: Anti Blemish Bio Cellulose Facial Mask | £68 (Was £85)

Anti Blemish Bio Cellulose Facial Mask
Anti Blemish Bio Cellulose Facial Mask

Get 15% off site-wide to mark Singles Day with the code SINGLES. Whether it is the top-rated nourishing lip balm you are after, or body cream, there is something for everyone.

Our top pick: Tinted Lip Balm | £5.99

Tinted Lip Balm
Tinted Lip Balm

Alo Yoga is offering shoppers the chance to get 20% off new-in items, as well as products already on sale with up to 70% off. All you have to do is enter “1111” at the checkout to claim the discount. Whether you are hunting for new workout gear, cosy leggings to lounge around the house in, or full sets, Alo Yoga has you covered.

Our top pick: Real Bra Tank and High Waist Airbrush Legging Set | £93 (Was £116)

Real Bra Tank and High Waist Airbrush Legging Set
Real Bra Tank and High Waist Airbrush Legging Set

Coast has gone above and beyond in its latest sale, as it has slashed prices by 50%, which includes dresses, loungewear sets, blazers, trousers, and much more.

Our top pick: Knitted Hoody And Wide Leg Lounge Set | £34.50 (Was £69)

 Knitted Hoody And Wide Leg Lounge Set
Knitted Hoody And Wide Leg Lounge Set

Karen Millen is offering shoppers double discounts, as you can get 30% off, plus an additional 11% off everything. Whether you are looking to buy a dress or a new coat, now is the perfect time. Simply add “SINGLE” at the checkout.

Our top pick: Metallic Jacquard Jacket | £132.30 (Was £189)

Metallic Jacquard Jacket
Metallic Jacquard Jacket

ASOS is offering 20% off for customers across menswear and womenswear. The discount can’t be used with other promotional codes, but can be used multiple times per customer until it expires on 12 November at 8am. All you have to do is enter “GETWITHASOS” at checkout.

Our top pick: ASOS DESIGN Alana chunky chelsea boots in black | £28 (Was £35)

ASOS DESIGN Alana chunky chelsea boots in black
ASOS DESIGN Alana chunky chelsea boots in black

Paula’s Choice | Shop here

From exfoliators and cleansers, to moisturisers, SPF, and much more, Paula’s Choice has it covered. To mark Singles Day Paula’s Choice is treating shoppers to 20% off, simply enter the code “SINGLESDAYMEMBER” at the checkout.

Our top pick: Skin Perfecting 2% BHA Liquid Exfoliant | £23.80 (Was £28)

Skin Perfecting 2% BHA Liquid Exfoliant
Skin Perfecting 2% BHA Liquid Exfoliant

Lookfantastic is offering shoppers the chance to get 30% off their basket this Singles Week, using the code “LFBEAUTY” at the checkout. Big brands including Elizabeth Arden, Urban Decay, Filorga, Caudalie, Kerastase and many more are included in the discount.

Our top pick: Caudalie Vinoperfect Radiance Serum Complexion Correcting | £36.80 (Was £46)

Caudalie Vinoperfect Radiance Serum Complexion Correcting
Caudalie Vinoperfect Radiance Serum Complexion Correcting

Azurina is a hugely popular brand amongst celebrities and influencers who flock to get their hands on tote bags, clutches, travel wallets, make-up bags and other pouches, all of which can be personalised for that extra special touch. Azurina is offering all shoppers 25% off site-wide, while account holders will get 30% off site-wide for 48 hours only.

Our top pick: Camel ‘Valencia’ Supersoft Clutch | £67.50 (Was £90)

Camel 'Valencia' Supersoft Clutch
Camel ‘Valencia’ Supersoft Clutch

Watch: Yahoo UK’s 12 days of Christmas 2019 video advent calendar: Day 1

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